Advertisement #1: This is the first attempt for the advertisement problem. I used photoshop as my method of creating both of the designs with aided sketches for my thought process. The greatest issue I found with both of the designs was finding the most effective way of combining text with image to convey an idea. I decided to take the approach of attracting the viewer to the piece first and then discovering who/ what the advertisement is about. I believe that this version is the least successful out of the two, but still a fairly good response to the assignment.
Advertisement # 2: With this advertisement I really tried to incorporate the idea of excess within the world and combine technology with the idea of recycling. Again I believe that this is the stronger of the two pieces and really reiterates the message that Cold Sky Group is trying to convey.
Very successful ad. eye catching and informatively without beating people over the head.
ReplyDelete